‘Happy’ Singer Pharrell Williams Ventures Into New Non-Music Deal to Develop This Upcoming Property
Singer Pharrell Williams is out to prove that his talents extend outside just entertaining and music. The 46-year-old Grammy Award-winner has just announced an unprecedented collaborative project with two Canadian property developers.
New Style of Residential Living
The musician let the public in on his new residential development project called ‘Untitled‘ with Westdale Properties and Reserve Properties. ‘Untitled’ is bound to offer a selection of 750 units n two residential towers set to launch in 2020.
The project’s goal is to reportedly create a ‘new style of residential living’ that focuses on the things that make space become ‘universal’. According to Reserve Properties chief operating officer Shane Fenton, they turned to reducing things down until they got to the core and essential elements of their design instead of adding.
What more, Fenton said that instead of going the route of dictating a certain kind of lifestyle upon their residents, they want to simply create ‘harmonious spaces’ to serves as a sort of backdrop to their everyday lives. Applying this philosophy for the residential buildings, Fenton said that manage to end with something that’s both exceptional and timeless.
According to sources, Williams was much more involved in the project than just simply serving as its face. The ‘Happy’ singer actually gave his insights on important aspects of ‘Untitled’ such as the furnishing choices, the materials used, and the layout of the building interiors.
He also praised the rest of the team that he worked with for their openness and will to answer the ‘question mark’ to see what they’ll find on the other side of it.
The venture is reportedly the musician’s first foray into the realm of multi-residential development. Despite it not being his usual scene though, he still managed to connect it with musical concepts. As he explained in a Q&A for the project, he believes that a living space and a song’s tune are ‘very much the same’. He also likened the process of development to a song’s vibe.
Real Estate Dealings
Williams is no stranger to luxury real estate though. Just last year, the hitmaker splurged a whopping $15.6 million to purchase a 10-bedroom mansion in Beverly Hills. He bought the property from comedian-director Tyler Perry, who successfully flipped the home with a little help from Josh and Matt Altman.
It was initially listed for $17 million. The 17,245 square feet spread used to belong to the late billionaire physicist Alfred E. Mann. It first appeared in the market after his death a couple of years ago and with a much larger asking price of $30 million.
More in Rich & Famous
Golden Rules of Financial Planning For Beginners
A dime saved is a cent gained. A penny saved is a penny earned. Bet you’ve all heard those lines a...November 30, 2021
Let’s Talk Stocks – A Few Great Tips That Can Help You Create An Amazing Portfolio
If you are an investor then you’ll probably know the struggle that comes with creating and developing a stock portfolio that’ll...November 26, 2021
Money Doesn’t Make You Rich, Your Core Values Do
You must have heard this old yet classic expression – money can’t buy everything. But even after knowing about it, a...November 25, 2021
4 Tips & Tricks to Make The Most Out of Tax Deductions
We know it, we understand it, but we don’t want to accept it. That one-liner perfectly defines the condition of every...November 25, 2021
Here Are Some Great Investing Tips From Cathie Wood
Welcome to Investing 101 with Cathie Wood – CEO, CIO, and Founder of the investment management firm, Ark Invest. When it...November 25, 2021
Choosing The Right Financial Advisor For You
When you have to make significant decisions, you would most probably reach out to an expert with enough field knowledge to...November 23, 2021
Pre-Investment Essentials To Cover Before Entering The Market
You must be familiar with the age-old saying, “yesterday was the best time to invest and the next best time is...November 22, 2021
4 Tips to Enhance Your Investing Journey
If you were to describe the stock market in one word, how would you do it? Most people would either call...November 15, 2021
Planning To Be A Professional Vlogger? Here’s How To Invest Your Money
Technology opened up a lot of possibilities and opportunities for us. For one, it helps improve the medical science as we...November 7, 2021